Premiere Cinemas adopts Unique Digital’s RosettaPOS

19·06·17 News

Barcelona – 19th June 2017


Premiere Cinemas and Unique Digital are proud to announce the adoption of RosettaPOS in all Premiere Cinemas sites, effective immediately.


“We are very pleased to have been instrumental in the development and implementation of RosettaPOS, in close cooperation with the team at Unique Digital” said David Horáček, Co-Owner of Premiere Cinemas.


“We are now able to take advantage of the wealth of knowledge RosettaPOS makes available to us about our customers, their purchasing behavior and their attendance patterns. This will allow us to better provide the services that our customers want, efficiently and effectively” added David Jelinek, Co-Owner.


Premiere Cinemas and Unique Digital worked closely together in developing and refining the RosettaPOS product into a premium point of sales offering for cinema networks, regardless of their size.


“RosettaPOS has introduced functionality that wasn’t available in our legacy system allowing us to introduce a number of new initiatives such as our network wide Rewards scheme. The RosettaPOS software is only half the story though, aligned with the support from Unique Digital’s team we have been allowed to concentrate more on the operational aspects of the cinema” commented Jan Procházka, Premiere Cinemas Technical Director.


“Working with Premiere Cinemas has provided us with valuable information to supplement the extensive exhibition knowledge already inside our team. We have been fortunate to have been able to work with a customer who was as willing as Premiere Cinemas to push the point of sale technology” said Greg Bridle, Unique Digital’s Product Manager.


RosettaPOS is available in either cloud based (SaaS) or self-hosted formats and integrates directly with Rosetta Net, Advertising Accord and the Unique Film Database, providing a bedrock to Unique Digital’s exciting ‘Autonomous Cinema’ product offering.


RosettaPOS is available now and will be featured by Unique Digital at CineEurope and beyond. Come and find us for a full overview.


About Premiere Cinemas

Premiere Cinemas was established in 2011 and has quickly grown to become the third largest Multiplex operator in the Czech Republic. Focused on being the technology leader in its markets, it was an early adopter of Dolby Atmos in all of its sites and was the European launch partner for the Sony 3D system.


For more information,


About Unique Digital Ltd

Established 20 years ago, Unique Digital are the leading supplier of products and services to the Digital Cinema Industry with offices in Dublin, Manchester, London, Bergen and Vilnius. Products are tailored for Exhibition, Distribution and Cinema Advertising Sales companies including RosettaBridge TMS, RosettaNet (Theatre Management Systems), Movie Transit (DCP Content Delivery Network), Basekey (KDM management), RosettaPOS (Point of Sale), RosettaLive (Event Streaming) and our pre-show products of Advertising Accord, Ad Transit and Smart Trailering, amongst others.


We ♡ making software for the entertainment industry

For more information, +44 7961 187331 / /